Generation Z's Reception of Horror Messages and Gender Myths in the Petaka Gunung Gede Movie

Authors

  • Najwa Salsabilah Faculty of Economics Business and Social, University of 17 Agustus 1945 Jakarta, Jakarta, Indonesia
  • Mirza Azkia Muhammad Adiba Faculty of Economics Business and Social, University of 17 Agustus 1945 Jakarta, Jakarta, Indonesia

DOI:

https://doi.org/10.55681/ijssh.v4i2.2673

Keywords:

Audience Reception, Decoding, Generation Z, Horror Film, Petaka Gunung Gede

Abstract

This study analyses Generation Z's reception of the Indonesian horror film Petaka Gunung Gede using Stuart Hall's decoding theory. The film is based on a true story that went viral on YouTube with 17.1 million views and raises local myths of Mount Gede, including the prohibition for menstruating women to climb and the sacredness of Alun-Alun Suryakencana. A qualitative approach was employed using in-depth interviews and a focus group discussion involving ten Generation Z informants (seven females and three males). The results reveal three decoding positions. The dominant-hegemonic position, held by 20% of informants, fully accepts the myths and prohibitions. The negotiated position, held by 60% of informants, accepts the moral message about respecting nature but remains skeptical toward mystical elements. The oppositional position, held by 20% of informants, rejects the myth as discriminatory against women. All oppositional informants are women, while all dominant informants are men. Despite differing decoding positions, almost all informants agree that the film successfully conveys the importance of maintaining ethics and respect for nature.

References

Annisa, F., Nurnisya, F. Y., Sofian, M. R. B. M., Pradipta, E. P., & Soliman, E. M. (2025). Decoding Diversity: Indonesian Student’ Reception of Religious and Multicultural Themes in ‘Mentega Terbang’ Using Stuart Hall’s Encoding/Decoding Framework. CHANNEL: Jurnal Komunikasi, 13(1), 113–128. https://doi.org/10.12928/channel.v13i1.1341

Annisa, W., & Sumarlan, I. (2026). Audience Reception of Mental Health Representation in the Film Sleep Call: An Encoding–Decoding Analysis. Sinthop: Media Kajian Pendidikan, Agama, Sosial Dan Budaya, 5(1), 1–11. https://doi.org/10.69548/sinthop.v5.i1.82.1-11

Asshafa, L. Il, & Hanathasia, M. (2025). Road to Resiliance: Kajian Resepsi Gen Z terhadap Film Dokumenter Anti Terorisme. COMMTEMPORER: Jurnal Komunikasi Kontemporer, 2(01), 21–43.

Fadli, M. R. (2021). Memahami desain metode penelitian kualitatif. HUMANIKA, 21(1), 33–54. https://doi.org/10.21831/hum.v21i1.38075

Faiza, U. N., Husen, M. N., Utami, F. I. D., Rahmawati, B., Zubaidi, A. A., Kosmawijaya, T., Adiba, M. A. M., & Imansari, N. G. (2025). Komunikasi dan Dakwah Islam Berbasis Digital (M. Munir, Ed.). Duta Sains.

Fathimah, A. N. (2025). Audience Encoding-Decoding Analysis In Tiktok’s Dark Romance Content. ELite Journal : International Journal of Education, Language and Literature, 5(4), 18–31. https://doi.org/10.26740/elitejournal.v5n4.p18-31

Hasan, A. Z., & Syarkawi, S. (2025). Analisis Model Rekruitmen Mahasiswa Penerima Beasiswa Kartu Indonesia Pintar (Kip)Kuliah Di Universitas Islam Jember. Ensiklopedia of Journal, 8(1), 151–159. https://doi.org/10.33559/eoj.v8i1.3454

Maida, S. T., Enrieco, E., Sartika, R., Pranawukir, I., & Alamsyah, A. (2026). Konstruksi “Bocor Alus Politik” Tempodotco terhadap manajemen komunikasi pemerintahan Prabowo. Jurnal Cyber PR, 7(2), 97–104.

Murphy, R., Verolyna, D., & Kurnia, I. S. (2025). Analisis fungsi media dalam film Vina Sebelum 7 Hari . Institut Agama Islam Negeri Curup.

Noer, A. R. (2021). We Choose What to Fear in Indonesian Horror Cinema. Communicare : Journal of Communication Studies, 8(1), 62. https://doi.org/10.37535/101008120215

Platt, C. R. (2024). The horror of the menstrual monster: Examining the societal implications of menstrual stigma through horror films. . SUURJ: Seattle University Undergraduate Research Journal, 8(7).

Prasetyo, D., Saraswati, T., & Bah, Y. M. (2025). Body, Terror, and Gender: The Representation of Women in Contemporary Indonesian Horror Films. Journal of Social Dynamics and Governance, 2(1), 8–22. https://doi.org/10.26740/jsdg.v2i1.39674

Putri, M. F., & Wati, R. (2023). The power of netizens for the popularity of the KKN di Desa Penari thread. Matapena: Jurnal Keilmuan Bahasa, Sastra, Dan Pengajarannya, 6(1), 1–10.

Rahmalina, R., Gunawan, W., Saifullah, A. R., & Haristiani, N. (2025). The construction of fear in Indonesian contemporary horror films: A multimodal analysis. Indonesian Journal of Applied Linguistics, 15(1), 131–146.

Riambodo, H. D. Y. R., & Huda, A. M. (2025). Resepsi Generasi Z Muslim di Indonesia terhadap konstruksi nilai eskatologi Islam dalam film Siksa Neraka 2023. The Commercium: Jurnal Ilmu Komunikasi, 10(1), 125–131.

Triantoro, D. A., & Pramana, M. A. (2025). From Cinema to Youtube: Globalization and Active Audience of KKN Di Desa Penari Film. CINEJ Cinema Journal, 13(2), 30–58. https://doi.org/10.5195/cinej.2025.660

Wahyudin, A., & Supratman, L. P. (2026). Consuming fear as entertainment: horror movies, youth culture, and the social production of fear in contemporary media contexts. Frontiers in Communication, 11. https://doi.org/10.3389/fcomm.2026.1816356

Widagdo, M. (2021). Teen Audience and Fabrication of Fear in Indonesian Horror Films. Proceedings of the 5th International Conference on Indonesian Social and Political Enquiries, ICISPE 2020, 9-10 October 2020, Semarang, Indonesia. https://doi.org/10.4108/eai.9-10-2020.2304749

Wijaya, F. R., Puspita, V., Kenny, K., & Sedharta, B. O. (2025). Haunting narratives: female entities and gender inequality in Indonesian horror films. Humanities and Social Sciences Communications, 12(1), 1200. https://doi.org/10.1057/s41599-025-04815-x

Wu, Y., Pang, C., Li, P., Qu, S., Zhang, F., & Sobh, R. M. A. (2025). Encoding/decoding in Sino-Egyptian cross-cultural dialogue: Egyptian reception of a livestream on imperial tomb symbolism. Journal of African Media Studies, 17(3), 255–277. https://doi.org/10.1386/jams_00147_1

Xie, Y., Yasin, M. A. I., Alsagoff, S. A., & Ang, L. H. (2022). An overview of Stuart Hall‘s encoding and decoding theory with film communication. Multicultural Education, 8(1), 190–198.

Downloads

Published

2026-06-30

How to Cite

Salsabilah, N., & Azkia Muhammad Adiba , M. (2026). Generation Z’s Reception of Horror Messages and Gender Myths in the Petaka Gunung Gede Movie. International Journal of Social Sciences and Humanities, 4(2), 431–439. https://doi.org/10.55681/ijssh.v4i2.2673