Putri, S., Y. Dian Urfina, F. Fakhriansyah, and R. Rifaid. “The Impact of Interactivity and Live Streaming Promotion (TikTok Shop) on Consumer Purchase Intention: An S-O-R Model Approach”. JURNAL ECONOMINA, vol. 5, no. 7, July 2026, pp. 4091-09, doi:10.55681/economina.v5i7.3349.